Rochas Tocade is an oriental and floral perfume that was introduced back in 1994. It is very sensual, gourmand and passionate. Maurice Roucel, the designer, the top notes offers us stimulating green notes along with bergamot, freesia and geranium. The heart is temperament and provoking. The pure notes of jasmine, orris, and magnolia intertwined with gentle fresh green tones of lily of the valley. The base consists of amber, musk, cedar, patchoulis, warm and soft chalky vanilla. This very stimulating bottle was designed by Serge Mansau. Rochas began as a French style house founded by Marcel Rochas in 1925. From 1925 until 1953, when the haute couture division closed its doors, Marcel Rochas dressed women in forward thinking fashions that also celebrated traditional womanly silhouettes. Anticipating the needs of modern women in the early to mid 20th century, Rochas was the first to design 2/3-length coats and skirts with pouches. He also created the "mermaid" dress, which continues to inspire women's dress designs today. The company expanded its offerings to comprise fragrances, starting with a trio of perfumes, Avenue Matignon, Air Jeune and Audace, in 1934. The perfumes were taken off the market during World War II, but the company's most famous fragrance, the classic Femme, was launched back in 1943 and remains a persistent best-seller. Rochas was an early connector of the cross-sale and marketed lipstick and stockings as companion pieces to Femme. The company's first men's fragrance, Moustache, was launched in 1949.